Nielsen analyse the demand for Audio in the USA

Audio is an integral part of the daily lives of most Australians and Americans and this is a fascinating insight in to areas that audio is consumed.

According to Nielsen's Audio Today report, more than 244 million people in the USA (aged 12+) listen to radio each week; that's nearly 92 percent of the U.S. population. But in addition to the widespread reach of radio, today's audio landscape offers a large variety of options for listeners to choose from.

Click through to see the 6 main categories for audio demand